An Internet survey can help answer the following questions:
- What creative should I use for an online advertising campaign? Which creative is most noticeable for my target group?
- What is the spontaneous and aided brand awareness for our brand and our competitors’ brands among Internet users?
- Did a change in our web site bring us the desired results?
- What is our customer satisfaction among Internet users?
- How do Internet users judge the content of our web site in comparison with competing web sites?
- Other issues that relate to the Internet-using population.
Brand or satisfaction studies can be conducted cyclically to show changing trends in the metrics.
gemiusAdHoc studies are presented in the form of a report.
If you would like additional information, feel free to contact Gemius.